Growing a beard isn’t just a good way to tell the world about your passion for craft beer and cold-pressed single-estate coffee, it turns out.
The things attract wives, according to science.
Specifically, having a beard may make you more of an attractive prospect for a long-term relationship, according to researchers from the University of Queensland.
The researchers photographed men clean-shaven, with stubble and with beards – then asked women to rate images on attractiveness for long-term and short-term relationships, according to Ozy.
Beards rated highly for long-term relationships.
The researchers write, in Journal of Evolutionary Biology, ‘Our findings suggest that beardedness may be attractive when judging long-term relationships as a signal of intrasexual formidability and the potential to provide direct benefits to females.’
You hear that? ‘Intrasexual formidability’, people! Woof! Woof!